in school we are required to submit a portfolio before graduation. i've started to put some polish on some of the pieces i've been working on. i'm creating an ad about the death penalty in the US and using amnesty international as my "client". I wanted to get a feel for some of the other ads they've used in the past. as i was browsing i came across the ad above.

if there is nothing i take out of the program at UB it's to make sure that there is always a concept. wow, does this ad do this. it gets the message across, it's strong and uses it's surroundings to convey even more of a message. bravo to this designer.